Every deal in ACE has a quality score. That score decides whether AWS co-sells with you and what funding your customer gets.
Start Free Trial - No Credit Card RequiredDeal Summary
LogiFlow Systems
$140K ARR - Manufacturing
Close Est.
Oct 14
CLOSE TIME
-51%
vs unscored
AWS FUNDING
$52K
for customer
PDM STATUS
Active
co-selling
Your customer sees this
AWS is co-funding $52K of their migration. That closes the deal faster than any discount you could offer.
Deal Quality Score
4/5
-51%
avg close time at score 4+
$0
AWS funding unlocked at score 2
1-5
the score AWS uses to rank your deals
AWS Partner Central 2.0 changed how co-sell works.
Every opportunity in ACE now has a Deal Quality Score from 1 to 5.
Below 3, AWS sellers deprioritize the deal regardless of the ARR.
That score determines what your customer gets.
Score 3 or higher and they qualify for POC funding, MPOPP, and other co-sell benefits.
Most partners never see the score at all.
AWS invests in deals that score well. That investment flows directly to the buyer.
Sandbox Credits
AWS funding for migration costs. Your customer's transition bill is lower before close.
POC Funded
AWS covers part of the Proof of Concept (POC) costs. Removes the "we need to test it first" objection.
PDM Engaged
A dedicated AWS seller joins your deal. Co-sell access, QBR inclusion, and referral priority.
MPOPP Customer Credits
AWS provides promotional credits to your customer after close. A direct incentive that makes buying from you more attractive.
Most ISVs find out their deal score is too low when the PDM stops responding. Vela gives you visibility before that happens.
Score for every deal
See the quality score for each opportunity in your ACE pipeline. Know which deals are getting AWS attention and which are not.
Verify funding eligibility
Check which funding requests your customer qualifies for right now. Eligibility parameters for POC claims, MPOPP requests, and active program budgets updated live.
Alerts when it matters
Get notified when a deal score changes, when funding eligibility opens, or when a deal risks losing PDM assignment before close.
Salesforce, HubSpot, or no CRM at all. Vela syncs deal data to ACE from wherever your pipeline lives. One connection. All your deals scored.
What is the Deal Quality Score?
AWS ACE assigns a 1-5 score to every co-sell opportunity based on how complete and competitive the deal profile is. AWS sellers use this score to decide which partner deals to invest their time in. Below 3, your deal is effectively invisible to them.
Does this replace ACE?
No. Your deals still live in ACE. Vela surfaces the intelligence that ACE buries: score, funding eligibility, PDM status. Act on it from your own dashboard.
We already sync deals to ACE manually. Is Vela still useful?
Manual sync gets the deal in. Knowing the score tells you whether AWS is co-selling with you or not. Those are two different things. Most ISVs that sync manually have no idea what their deal scores are.
Which CRMs does Vela connect to?
Salesforce and HubSpot today. Additional CRM integrations are on the roadmap. If you manage pipeline outside a CRM, Vela works with direct ACE access too.
More from Vela
Know which deals AWS is co-selling with you. And what funding your customer can access today.
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